AI Insights · Timothy · April 2025
Top 5 Social Apps Performance in Saudi Arabia Q1 2025
An overview of the top 5 social apps' performance on a unified platform in Saudi Arabia during Q1 2025, highlighting trends in downloads, revenue, and active users.
The first quarter of 2025 saw varied performance among the leading social apps on a unified platform in Saudi Arabia. Here’s a detailed look at how these apps fared.
TikTok - Videos, Shop & LIVE experienced a dynamic trend in weekly revenue, starting at $1.09M and dipping to $783K by late January, before peaking again at $1.03M in the final week of March. Weekly downloads peaked at around 321K in mid-January but saw a decline to approximately 170K by March. Active users remained strong, with numbers fluctuating around 14.7M to 15.2M throughout the quarter.
Facebook maintained a steady revenue stream, reaching up to $41.6K by the end of March. Weekly downloads peaked at 166K in January and ended the quarter around 147K. Active users showed a slight increase, moving from 14.3M to 14.7M.
Instagram had a stable revenue pattern with a slight dip towards the end of the quarter, closing at $21K. Downloads varied, starting at 128K and finishing at 126K. Active users remained around the 10M mark, showing minor fluctuations.
Threads showed consistent download numbers, peaking at 91K in January and settling at 75K by March. Active users showed a positive trend, increasing from 2.5M to 2.8M by the end of the quarter.
Meanwhile, Video Downloader HD - Vidow had a modest download count, with numbers hovering around 23K initially and ending the quarter at 22K. Active users grew steadily from 66K to 84K by March.
These insights are sourced from Sensor Tower, where more detailed analytics and trends can be explored.
